Demand Generation Lead
Description
Who We Are
Vital Tech Results is a high-growth, early stage startup building a revolutionary set of AI tools to enable small businesses to compete with larger companies. The unique challenges in serving natural language machine output to a business-savvy audience bring a host of interesting design challenges. You'll be thinking about AI-human interaction as well as human-in-the-loop systems.
We're still a small team, so everyone gets to work on impactful problems and wear many hats. You will play a crucial role in designing a product used by customers, as well as ensuring usability and delight. You'll work together with engineers and growth to iterate on the project. Example projects include customer tools to serve generated text, integrations into e-commerce workflows, and marketing campaigns. You will be a crucial part of making a typically boring, frustrating experience magical.
We’re looking for a driven Demand Generation Lead to join our growing team. This role is critical to accomplishing key OKR’s and growing the company. If you have experience creating campaigns that generate high-quality demand, and want to join a fast-paced, dynamic team - this role is for you.
What You’ll Do
Vital Tech Results is a high-growth, early stage startup building a revolutionary set of AI tools to enable small businesses to compete with larger companies. The unique challenges in serving natural language machine output to a business-savvy audience bring a host of interesting design challenges. You'll be thinking about AI-human interaction as well as human-in-the-loop systems.
We're still a small team, so everyone gets to work on impactful problems and wear many hats. You will play a crucial role in designing a product used by customers, as well as ensuring usability and delight. You'll work together with engineers and growth to iterate on the project. Example projects include customer tools to serve generated text, integrations into e-commerce workflows, and marketing campaigns. You will be a crucial part of making a typically boring, frustrating experience magical.
We’re looking for a driven Demand Generation Lead to join our growing team. This role is critical to accomplishing key OKR’s and growing the company. If you have experience creating campaigns that generate high-quality demand, and want to join a fast-paced, dynamic team - this role is for you.
What You’ll Do
- Paid search & display
- Email nurture campaigns
- Paid social media campaigns
- Keyword strategies
- Reporting on campaign ROI
- Lead attribution
- Work with Asana, Unbounce, Ahrefs, Google Analytics, Google Search Console, Google Tag Manager, Slack, Google Suite, Miro
Requirements
- Marketing automation software (Hubspot, Marketo, etc) and Wordpress
- Minimum of 4 years of experience executing B2B lead generation campaigns (partner marketing, webinars, paid search, paid social, etc).
- Experience executing co-marketing campaigns is a must.
- Strong project management skills – able to lead and organize experiments or projects.
- Ability to manage several projects and competing priorities.
- Solid understanding of customer acquisition.
Nice to Have
- Paid social experience
- SEO/SEM experience
- Experience with demand test experiments or agency experience
- SaaS experience
Benefits
- Competitive market value based compensation
- Unlimited sick and vacation time
- Monthly learning stipend
- Annual remote office stipend
- Monthly wellness stipend
- Additional perks
Vital Tech Results provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
